Household & Leisure Product of the Year

“Der Gelbe Sack” is used for the collection of lightweight sales packaging from households. The sacks are provided by municipalities and are given to final consumers for free.

The filled sacks are collected by waste management businesses, which then sort the contents so they can be sent on for recycling.

These recycling sacks help conserve natural resources as they are made of 95% recycled postconsumer plastic film.

As recycling sacks are so thin, the amount of recycled plastic able to be used to make them was much lower before we came up with our innovation.

We succeeded in producing the “Gelbe Sack” recycling sacks without using virgin material for the first time in 2018.

Our product offers final consumers a sustainable way to collect/sort their recyclable waste. The “Gelbe Sack” recycling sacks are a fully recyclable product as it is only made of PE.

Interseroh managed to develop a new formulation for its customized recycled plastic Procyclen, so that it is suitable for new application: The seat pan of the FALK Chair designed by the Danish furniture provider HOUE is made from post-consumer plastic – recycled from separately collected packaging waste.

HOUE is known for its Scandinavian-elegant furniture for affordable prices. To combine high quality and functionality HOUE only works with established partners. Using sustainable materials in production is a new and mandatory experience all companies need to learn, so cooperating with Interseroh was an obvious choice. In the “Recycled-Resource” procedure, used plastic packaging collected in Germany in the dual system are converted into granulate with special formulas that can be used for new products with the same performance parameters as virgin plastic. Procyclen is a customisable “recompound”. By altering its formulation, Procyclen can be matched to customers’ exact requirements in terms of viscosity, mechanical properties stability, UV/thermal resistance and colouration.

The newly developed Procyclen is a material that consists mainly of processed lightweight packaging waste modified with additives and inorganic filler materials, including glass fibers. This ensures the high level of rigidity that is required for the chairs. Scratch-resistance stabilizers additionally ensure a good surface quality. The colourants, including UV stabilizers, serve to maintain the colours for a long time. The ecolabeled FALK Chair demonstrates how far recycling technology has come creating products with high design and functional value.

Created through a collaboration between Isku and Fortum, an iconic school chair gets updated for the 2020s with a new, sustainable outfit made out of the Fortum Circo® post-consumer recycled plastic based compound.

Isku’s classic school chair, called Prima, has been used in schools since the 1990s and it serves students from elementary school age to high schools. Special attention has been paid with Prima chair’s materials and design to ergonomics, comfort, safety, strength and cleanability, all highly important features in a school environment. Earlier the plastic components of the chair were based on virgin PP, but in the new version they are made 100% of recycled plastic. Furthermore, at the end of its life-cycle, all the parts of the chair are 100% recyclable.

Fortum supplies Isku with Fortum Circo® PP-CF compound with a matrix of plastic consumer packaging collected from Finnish households. The recycled plastic is reinforced with Finnish, renewable cellulose fibre. The compound offers clear advantages compared to plain post-consumer recycled PP by giving the material added strength, shortening the product’s manufacturing time, and further reducing the carbon footprint of the material.

For students, the chair works also as a concrete example of the circular economy and of the fact that recycling plastic is really worthwhile. When sorted and recycled, the daily plastic packaging waste generated at home, like bread bags, yogurt containers and shampoo bottles, can get a new life, for instance as a chair that is used every day.

Consumer goods companies spend over USD 40.000 MM per year in Point of Sale Materials (POSM) to promote their products to the shoppers.

The majority of this trade marketing items are made of virgin and of non-recyclable raw materials and when its life cycle ends, they go to the trash.

The most important POSM and one of the most utilized are the additional displays exhibitions frequently used in all retail channels across the industry.

Armo Europe Systems created and patented a modular display system for the point of sale that is designed to be completely reusable, repairable and it is made of 100% recycled post-consumer and post-industrial waste of the same type as the clients’ packaging, so it is 100% recyclable. This system is reconfigurable so the clients can create different types of exhibitions of their products for each seasonality activation in the retail, increasing the reusability of it. Armo integrated an easy way to assemble all the pieces and parts of the displays, and all the graphics are supported by superficial tension eliminating the need to use adhesives and making easier the activation in the point of sale.

The idea behind this is the integration of the circular economy and the valorization of plastics waste with the marketing industry, allowing the clients to achieve their sustainability goals, reaching savings of around 40% per year of their trade marketing budgets and in the same percentage the reduction of pollution associated with POSM. This is the Lego® of the Point of Sale Exhibition Modules.

RH New Logic designed by Flokk is a high quality circular office chair with optimal ergonomics and visual elegance. It is unique for its premium segment with its extended use of post-consumer recycled (PCR) plastics. It fulfills all strict technical requirements associated with fully functional office chairs, even with a high share of PCR polypropylene (PP) – proofing how PCR plastics can be used for structural and complex components, if designed properly.

By introducing 90% recycled PP, whereas 68% from post-consumer stream, RH New Logic highly contributes to battle our plastic waste crisis by adding value on waste – and thus stimulate a profitable market for collecting & recycling. Flokk provides fabrics made of 100% recycled PCR PET as well. As carbon footprint is considerably lower when using PCR plastics, total carbon footprint of RH New Logic is 96 kg CO2-e (from cradle-to-gate), less emission than one person on an average flight within Europe.

The seat and back cushions are easily clicked on/off – enabling changeable wearing parts, prolonging lifetime far beyond the 10 years of guarantee. Fabrics are fixed with Flokk patented ‘drawstring spindle’, removing need for glue or staple, enabling easy repair and replacement. The total chair is designed for easy disassemble, with plastics parts marked for streamlined sorting and recycling.

Flokk puts high effort into its transition to circular business models, with several sitting-as-service pilots, and a successful take-back program with Dutch partner remanufacturing used chairs into second-life. RH New Logic is an important product to realise Flokk’s circular agenda.

Keter is one of the world’s leading manufacturers of resin-based household and garden products. With a focus on innovation, Keter provides an impressive range of furniture, storage and organization solutions. Operating in a sustainable manner and being mindful of our impact on the world around us, has always been a key priority and the time has come to formalize our efforts through a sustainability program that will lead our industry. The 2019 global launch of the ‘We Care’ sustainability strategy is a significant milestone for the business. A headline aspiration is to double the use of recycled materials across our operations from 40% to 80% by 2028. This is an industry-leading ambition that will only be achieved through careful planning and significant investment in many areas. But it is a target worth striving for and we hope to inspire others to follow.

In the injection molding factories in the Netherlands, many sets are produced with 100% recycled material. The Salemo lounge-set was the first garden furniture-set, which was developed and designed for this purpose. The usage of recycled material does not impact the look & feel, use and benefits of this item. Without any limitations it is a 100% sustainable product and fully recyclable after end use.

Keter has developed a partnership with its recycled material suppliers in order to develop a constant, reliable and high-quality flow of recycled raw material. Many other lounge sets were developed to be produced with recycled material since the introduction of the Salemo-set.

At its European innovation and development center in Belgium, Samsonite is continuously researching new sustainable materials. By focusing on technological innovation, Samsonite aims to increase the re-usage of waste from industries and consumers that would otherwise go to landfill.

The “post-consumer” edition of S’Cure ECO is the first suitcase on the planet repurposing post-consumer recycled plastic waste. This way, household plastic waste is being re-used and a material that is traditionally discarded is now turned into a qualitative functional product.

Perfectly suited for the modern traveler’s needs, the suitcase is constructed using high quality recycled materials. The suitcase’s shells are made using recycled polypropylene from post-consumer household waste and the inside fabric is made from recycled plastic bottles. This makes the S’Cure ECO “post-consumer” product line not only highly sustainable, but also light and strong for the best travel experience.

The base material comes from Quality Circular Polymers (QCP); a first-of-its-kind plastic recycling venture that produces circular polymers. Together, we succeeded to lift the material to a higher level to fulfill the high demands a travel suitcase needs to live up to. The larger part of our post-consumer household waste consists of high quality plastics, such as yoghurt cups and ice cream packaging. These have the right material specifications that are needed in a suitcase, such as stiffness and impact resistance.

The new Sustane refuse sacks uses the latest multi-layer film production technology from Berry bpi recycled products.

Manufactured using recycled PE plastic, the new Sustane refuse sacks incorporate a middle core containing 60% recycled farm film polymer that enable them to be up to 20% thinner. The use of recycled farm film also offers enhances performance strength, meaning it is more durable, reliable and longer lasting for consumers and other end users.

Recycled farm film is used for inner layers of the sack while the exterior uses the same material for Berry bpi’s best-selling Green SackTM which is made using 100% recycled plastic from packaging film.

As the largest collector of farm film in the UK, Berry bpi takes the used film and processes it at its wash plant facilities before recycling it back into premium sustainable polymers. This provides a suitable alternative to virgin plastic polymer, perfect for circular products such as Sustane refuse sacks.

They are also lighter and smaller than traditional tie top sacks, measuring just 19 cm against the usual 23 cm size for 60 litre tie-top sacks. This enables more to be packed per box, therefore maximising transport efficiencies.

Their multiple layer structure also ensures Sustane refuse sack’s strength with ‘Falling Dart Impact Tests’ – the traditional method for evaluating the impact strength of a plastic film – at 100g being 20g greater than traditional refuse sacks.

In summary, Sustane refuse sacks are thinner, stronger and more resource efficient, while meeting retail and consumer demands without compromising on performance.

The Wham Upcycled range is a collection of household storage boxes and lids made from 95% recycled post-consumer single use plastics.

With this range What More UK aims provides a sustainable alternative to the common plastic storage boxes which most of us use in our daily lives. The Wham Upcycled range is comparable in terms of strength, durability, and price to other products on the market, yet at the same time the Upcycled range epitomises the concepts of a circular economy. At the end of the product’s life, it can be easily recycled.

These products demonstrate to the world that Plastics are an extremely useful group of materials which need to be used in such a way as to maximise its positive characteristics. This is precisely the opposite of how single use plastics are currently used.

One of the most common uses for plastic storage boxes is to contain household plastics before going to recycling. There is a certain poetic irony about using a box made of recycled single use plastics to contain other items before recycling. It is hoped that this will promote knowledge and understanding of the circular economy.

What More UK is one of the UK’s leading suppliers of housewares, bakeware, cookware, and plasticware. The company has won numerous accolades including the Queen’s Award for Enterprise and the 2019 Innovation Housewares Awards. What More UK is led by Director Tony Grimshaw OBE and is a proud member and patron of Made In Britain, which supports and promotes British manufacturing, enabling buyers and consumers at home and abroad to identify British-made products.

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